Pickl Qatar
Location
Al Waab, Doha
Born in the metropolis of Dubai, the success of Pickl’s “legendary” fast food burger joints has seen the brand embark on a culinary expansion across the Persian Gulf to the shores of Qatar. Spurred on by the ambition of showcasing to the world what the UAE food scene can bring to the table, a flagship store will set foot in the thriving residential and commercial district of Al Waab, Doha early 2024.
Services
Strategy
Interior design
Interior artwork
Pickl’s signature theatre kitchen is without doubt the protagonist in this story. Accentuated with daring hot pinks and playful teals, the brand’s signature colours carefully disperse themselves amongst the distinguishable split-level interiors through the conscientious positioning of branding, wayfinding and furniture. Walls adorned with coloured ceramic tiles and reclaimed white matt bricks sit alongside blue-painted concrete blockwork and perfectly complement the carefully detailed mild steel and staggered Iroko wood panelling and polished concrete flooring that makes Pickl instantaneously recognisable.
Split over two floors, the layout of the flagship store has been consciously designed to provide ample seating in varying shapes, materials and styles allowing eagerly awaiting foodies to indulge.
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studio@cellardoorcreative.co.uk
(+44) 1242 517 324